PRATYAKSHA, the only non-political daily newspaper in India has completed three years of its eventful existence. During this period it has carved out a niche for itself in the minds and hearts of its readers, whose numbers are steadily increasing by the day. What sets PRATYAKSHA apart is that it is a newspaper that had dared to defy the set norms and chart a course of its own, never attempted before by any other daily newspaper, while at the same time being rooted in the traditional journalistic ethics. It is probably the only newspaper in which International news accounts for a lion’s share of the content.
Pratyaksha, apart from the daily news, covers features of various genres, including business, finance, sports, vocational guidance, health, personal care, music, history, ancient Indian culture and its relevance in today’s times, and spiritualism. Its readership thus spans the street-smart entrepreneur as much as the spiritually inclined; the finance wizard as much as the teenager on the crossroads of a career, the housewife and last but not the least, the senior citizens who find PRATYAKSHA to be a companion, who talks with them in the ‘language’ they understand and appreciate.
Through it columns, PRATYAKSHA very subtly yet transparently seeks to create an awareness amongst the people as much about their rights as about their responsibilities as citizens of this great country, not only towards self but also towards family, society and humanity at large.
PRATYAKSHA presently has a circulation of about 33,000, with a readership of approximately 1,35,000. Within a span of six months the circulation is expected to reach 40,000.
For us at PRATYAKSHA it is much more than publishing a newspaper – it is a mission – of bringing about a social transformation – of giving value to its readers.
The commercial details of 'PRATYAKSHA' are given below.
Publishers : Lotus Publications Pvt. Ltd.
Daily : ‘PRATYAKSHA’
Edition : Mumbai
Area Of Circulation Mumbai, Thane, Raigad, Ratnagiri, Sindhudurg, Kolhapur, Sangli, Satara, Solapur, Pune, Nasik, Ahmednagar, Aurangabad, Jalgaon, Dhule, Nandurbar, Beed, Jalana, Buldhana, Aakola, Amravati, Washim, Hingoli, Parbhani, Usmanabad, Solapur, Latur, Nanded, Yavatmal, Vardha, Nagpur.
Readership : About one lakh thirty five thousand.
Paper Size : (W) 27.5 X (H) 38 cm., Print Area : (W) 24.5 X (H) 35.7 cm.
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Special Issues Of Tabloid Pratyaksha Paper
First Anniversary Issue 2006 - Topic - Ganapati, Pages -
Second Anniversary Issue 2007 - Topic - Economy, Pages - 160
Third Anniversary Issue 2008 - Topic - America (Part 1 & Part 2), Pages - Each Part 120
New Year Issue 2008 - Topic - Social Work
New Year Issue 2009 - Topic- Disaster Management, Pages - 80
Third World War Issue - Pages - 16
Aniruddh Poornima Issue (50 th Birthday of Aniruddh Bapu) - Topic - Aniruddh Bapu
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Address-
Dainik Pratyaksha
Lotus Publication Pvt. Ltd
Old Khar, Khar (w), Mumbai - 52.
Tel : - 26057051/52
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